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Digital video pro
Lisa Rysinger ’94, ’02

s an undergraduate radio/television/film major, Lisa Rysinger ’94, ’02 developed a passion for digital editing and technology. As a graduate student, she learned essential skills for writing nonfiction. Today, Rysinger is fusing her passion for digital technology and her knowlege of writing to produce Exploring Digital Video. She is the first M.A. in Writing graduate to receive a book contract.

Rysinger owns VIDE Productions, Inc., a Camden County-based company that specializes in digital technology in part for TV commercials and corporate training videos. She developed her digital editing skills as an undergraduate at Rowan. “Digital editing was still in its infancy and I became fascinated with the technology,” Rysinger said.

When offered the book contract by Delmar Learning, a division of Thomson, Rysinger couldn’t believe it. “I was very excited because it was the first and only publisher I sent the proposal to,” she said. “I immediately called my mother, my husband and Dr. Diane Penrod. It seemed too good to be true.”

Although the book will be written primarily for higher education, it also will be available in bookstores in Spring 2004 for students, educators, hobbyists and digital video professionals. Rysinger’s goal is to write “the most comprehensive book ever written about digital video.”

She developed her book proposal in Carl Hausman’s nonfiction class and wrote the introductory chapters in Penrod’s thesis class.

“ Lisa’s idea was a winner from the start, because she was organized and used the right strategy: scope out the competition, find what you can offer that fills a need in the market and present a business-like proposal to your prospective publisher,” Hausman said.
Rysinger credits the Rowan program and faculty for helping her land the contract. “Without the skills I developed in this program, I never would have been able to get my book out so quickly.”

“ We are extremely proud of Lisa,” Penrod said. “It’s a terrific feeling for both the faculty and students when our program’s writers turn into [published] authors.” end point

By Mark Marmur ’02, ’04

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